27 Jan 2016

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Oprah Winfrey made $12 million from one tweet about bread


Oprah Winfrey just made more news, saying she lost 26 pounds on her Weight Watchers diet. Even better, her wallet got a lot fatter. According to Market Watch, Winfrey racked in a whopping $12 million for merely writing about how she was able to lose weight and still eat bread.

"I lost 26 pounds, and I have eaten bread every single day," she said in her testimonial clip.
An hour after O sent her story into the Twitterverse, Weight Watchers shares climbed slightly over $2 a share, and since Winfrey owns roughly 6 million shares, the surge in share prices made the celeb $12 million just like that.
Oprah as a board member and large share owner of the company. She's made a fortune since her October investment. Using a price of $13 a share from Tuesday afternoon, that means she's made $61 million on her total investment.

On a per-pound basis, that's $2.36 million of profits gained for each pound lost.
She has the best of both worlds: getting richer while getting slimmer.
Oprah's October investment came at a price of $6.79 per share. She bought about 6.36 million shares, which cost her $43.2 million.
She was also granted 3.51 million options to buy shares at that same $6.79 price. Combining shares and options, her total stake is worth almost 10 million shares — 9.88 million shares to be more specific. The stock has practically doubled in that time, even including the rapid decline in the past several weeks.

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I've even gone so far as to verbalize it specifically, time is too precious to waste on trivial arguments and negativities. I'd rather get on to the more fun and rewarding stuff right away!

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